IFC is looking for a Asia Market Intelligence consultant (the ¡°Consultant¡±) who will lead the organization of roadshow activities; including the identification of players; setting up initial agendas; and defining the strategy for each meeting; in coordination with IFC and the Client. The implementation of the Plan will be done by the Client with the support of the Consultant. The Consultant¡¯s simultaneous engagement in eight Projects may bring up similar challenges and opportunities that should be explored both at Project and Program levels. Therefore; it is expected that the Consultant will take into consideration the interrelations and potential synergies of the various Projects to develop an integrated marketing strategy for the Program.